Data Controller

The data controller is Artoacreativeie, trading from 167 Station Road, London, United Kingdom. You can contact us at help@artoacreativeie.world or by phone on +44 20 8309 4374.

Data We Collect

We collect only the data necessary to provide our services. This includes:

• Contact information: name, email address, phone number
• Delivery information: postal address
• Order information: product details, special requests, preferences
• Communication data: messages sent via our contact form
• Technical data: IP address, browser type, pages visited, collected automatically via cookies
• Advertising data: interactions with Google Ads campaigns (consent-based)

Legal Basis for Processing

We process your personal data under the following lawful bases (UK GDPR Article 6):

• Contract performance (Art. 6(1)(b)) — to fulfil and deliver your orders
• Legitimate interests (Art. 6(1)(f)) — to improve our services and prevent fraud
• Legal obligation (Art. 6(1)(c)) — to comply with applicable UK law
• Consent (Art. 6(1)(a)) — for advertising and non-essential analytics cookies, which you may withdraw at any time

How We Use Your Data

We use your data to process and fulfil floral orders, send order confirmations and delivery updates, respond to enquiries, and improve our website. We do not sell your personal data to third parties. We will not use your data for automated profiling or decision-making that produces significant effects on you.

Third-Party Processors

We may share data with trusted third-party service providers acting as data processors on our behalf, including:

• Google LLC — for Google Ads and Google Analytics (advertising, analytics). Google processes data in the USA under Standard Contractual Clauses.
• Web hosting providers — to serve this website securely

All processors are bound by appropriate data processing agreements and are required to protect your data in accordance with UK GDPR.

Cookies and Tracking

We use essential cookies required for the website to function, analytics cookies (with your consent) to understand usage, and advertising cookies (with your consent) to measure the effectiveness of Google Ads campaigns. You can accept or decline non-essential cookies using the consent banner on this website. See our Cookies Policy for full details including a cookie table.

Data Retention

We retain your data only as long as necessary for the purposes set out in this policy:

• Order and delivery data: 6 years (in line with UK financial record-keeping obligations)
• Contact form enquiries: 2 years
• Advertising cookie data: as set by Google (typically up to 13 months)

You may request deletion of your data at any time by contacting us.

Your Rights Under UK GDPR

Under UK GDPR (Articles 15–22) you have the right to:

• Access — request a copy of your personal data
• Rectification — correct inaccurate or incomplete data
• Erasure — request deletion of your data ("right to be forgotten")
• Restriction — limit how we process your data in certain circumstances
• Portability — receive your data in a machine-readable format
• Object — object to processing based on legitimate interests
• Withdraw consent — withdraw any consent given at any time without affecting prior processing

To exercise any of these rights, email help@artoacreativeie.world. We will respond within 30 days.

International Transfers

Some of our third-party processors, including Google LLC, may transfer data outside the UK. We ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the UK ICO, in accordance with UK GDPR Chapter V.

Right to Complain to the ICO

If you believe we have not handled your data appropriately, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the supervisory authority for data protection in the UK:

• Website: ico.org.uk
• Telephone: 0303 123 1113
• Address: Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

We encourage you to contact us first so we can resolve your concern directly.

Contact

For any privacy-related questions, contact Artoacreativeie at 167 Station Road, London, United Kingdom, by email at help@artoacreativeie.world, or by telephone on +44 20 8309 4374.